Color Matching

·         Proofs will not match a specialty Pantone® color when that Pantone® color falls outside of the CMYK gamut. This means that certain Pantone® colors will never be completely accurate when converted to CMYK. If you need to have your PMS colors matched accurately, the job will need to be printed with Pantone® spot colors, not CMYK. This is usually more expensive and requires a Custom quote

Electronic Proof

Electronic proofs are digital facsimiles of your order sent to you via e-mail.                         We offer two electronic proof options:

PDF: PDFs (Portable Document Format) are files created in Adobe Acrobat Distiller and readable with Adobe Acrobat Reader. Color accuracy of a PDF files is affected by monitor calibration, lighting and use of Pantone® colors (Pantone® colors do not always appear as true on your screen). Therefore the color you see on screen may not appear as they do in print. However, PDFs provide a reasonable means for checking the accuracy of your files for print. If color accuracy is imperative for you project, you will want to select a hard copy proof. However, please be aware that there is an extra charge for a hard copy proof. Adobe Acrobat runs on both IBM and Macintosh platforms and can be downloaded for free from www.adobe.com/products/acrobat/readstep2.html

JPEG: This digital format can be opened by any Internet browser. Color accuracy of a jpeg is affected by monitor calibration, lighting and use of Pantone®.

Proofing

·         PDF and JPEG are not necessarily dependable for judging color accuracy. Monitor calibration, lighting and the use of Pantone® colors can affect the color fidelity of PDFs and JPEGs.

Proofing your order

This checklist will help you make sure your checking your proofs thoroughly.

• Are photos positioned, cropped and scaled correctly?
• Are text and graphics in the right places?
• Is the trim size correct?
• Are borders correct?
• Is alignment correct?
• Are there any typos?
• Are the Fonts size correct?
• Are colors correct?

Helpful Tips...

• Do not embed your graphics - Send your file and all of your placed graphics.
• Use TIFF (LZW compression off) or EPS (binary) files for Macintosh.
• Convert RGB files to CMYK.
• Make sure graphics are not enlarged greater than 120% in the application.
• If your document is to bleed, please make sure bleed is included in file.
• Make sure your page size matches your final printed document size.
• Make sure to send all fonts used.
• Make sure you include hard copy so any problems can be remedied prior to printing.

When Sending us a file...

• Include all fonts used in the document
• Include all artwork used in document
• Convert all artwork to CMYK or PMS colors
• Include sample copy for proofing
• Include color separations for every page in document
• You can send separations of artwork through e-mail  or FTP